Hsinchu Science Park, Taiwan, April 10, 2013 - Sunplus Technology Co., Ltd. ("Sunplus" or "the Company") (TWSE: 2401, LSE: SUPD) today announced that consolidated net sales for March 2013 totaled NT$712 million, an increase of 71.62% compared to last month and a decrease of 9.62% compared to the same month in 2012.

Consolidated net sales for January through March 2013 totaled NT$1,752 million, a decrease of 2.00% compared to the same period in 2012.

Consolidated Sales Report of March 2013

Unit: NT$K

Item/Year	2013	2012	YoY(decline)%
March Net Sales	711,853	787,634	(9.62)%
Year-to-Date Revenue	1,751,874	1,787,597	(2.00)%

Item/Month	March 2013	February 2013	MoM(decline)%
Net Sales	711,853	414,796	71.62%

*Note 1: Year 2013 figures have not been audited
*Note 2: Year 2012 figures have been recalculated based on International Financial Reporting Standards (IFRS)

About Sunplus

Sunplus Technology Co., Ltd. (TWSE: 2401, LSE: SUPD), established in 1990, is a leading chip provider for multimedia and automotive applications such as DVD player, portable DVD player, home entertainment audio products, car infotainment and advanced driving assistance system(ADAS). Meanwhile Sunplus is offering high-speed I/O IP, high performance data conversion IP, and analog IP for a broad range of applications on consumer, portable, and connected devices for Sunplus has been accumulating strong IP technologies on consumer and multimedia segments. Sunplus is headquartered in Taiwan and has service offices in Shanghai, Shenzhen and Chengdu. For more information, please visit Sunplus website at www.sunplus.com.

Sunplus Contact

Spokesperson

Wayne Shen
Vice President
+886-3-5786005#2350
wayne@sunplus.com

Deputy Spokesperson

Joseph Chuang
Administration Div. Director
+886-3-5786005#3120
pr@sunplus.com