Leading Consumer IC Design Company Licenses Worlds Most Popular MPEG-4 Compatible Video Compression Technology
DivXNetworks, Inc., the company that created the revolutionary, patent-pending DivX® video compression technology, and Sunplus Technology Co., Ltd. (TSE: 2401, LSE: SUPD) today announced a partnership to create DivX Certified IC solutions for the global consumer electronics market. Sunplus, one of the world's leading IC design companies, will add full DivX video functionality to their leading line of IC solutions for DVD players.
Sunplus provides custom IC design solutions and products that drive most of today's consumer electronics devices, including handheld devices, interactive toys, digital cameras, DVD and VCD players, MP3 players, and information appliances. As an official DivX Certified partner, Sunplus will work closely with the DivXNetworks team of video engineers to ensure that their line of DVD chipset solutions are able to encode and decode DivX video technology at the highest level of visual quality and performance.
"Partnering with DivXNetworks will allow us to continue providing our customers with the most advanced and cutting edge video technology available," said Yarn-Chen Chen, President of Sunplus. "The strong global popularity of the DivX format coupled with its superior visual quality and performance makes for a valuable addition to next-generation consumer electronics devices."
With over 80 million worldwide users, DivX video is the world's most popular MPEG-4 compatible video compression technology. DivX technology enables DVD-quality video at 7-10 times greater compression than MPEG-2, the DVD standard.
"We are very pleased to work with an excellent partner like Sunplus Technology in our effort to power next-generation consumer electronics devices," said Shahi Ghanem, President and Chief Operating Officer at DivXNetworks, Inc. (www.divxnetworks.com). "The combination of the world's most popular and advanced video compression technology with the cutting-edge, high-performance IC solutions offered by Sunplus will provide consumer electronics manufacturers with a great solution that will add real value to their products."
DivX Certification includes a full DivX software development kit, rigorous Certification testing, and marketing and sales support focused on helping third party development and OEM partners create DivX Certified consumer electronics solutions such as DVD and portable players, set top boxes, PVR, and digital video and still cameras. The DivX Certified Partner Program enables these companies to meet the global demand for high-quality DivX convergence devices. For more information on DivX certification process, visit http://www.divx.com/certified.
About Sunplus Technology
Sunplus Technology Company Limited, which was established in 1990, is a fabless IC design company devoted to electrical consumer applications. Sunplus offers not only IC design but also system solutions to maximize customer's profit by differentiating each design. Sunplus uses Intellectual Properties (Ips) such as audio/video, micro-processor and digital signal processor technologies to develop hundreds of products including LCD IC, micro-controller IC, multi-media IC, Voice/Music IC and ASIC which can be applied to our daily life. With sales of NT$8.64 billion for 2002, Sunplus has annual growth of 30.07%. For more information, please visit Sunplus website: http://www.sunplus.com.tw.
About DivXNetworks
DivXNetworks is a consumer-focused video technology company positioned at the center of multimedia convergence. The company's core offering is the DivX ® video codec, the world's most popular MPEG-4 compatible video compression technology with over 80 million users worldwide. Often called "the MP3 of video," the patent-pending DivX video technology offers DVD-quality at 10 times greater compression than MPEG-2 files, enabling full length films to easily fit on a CD or be delivered over broadband connections. DivX video technology powers a range of applications that span the convergence value chain, from a secure IP-based video-on-demand solution to next-generation consumer electronics products and video software applications. DivXNetworks is headquartered in San Diego, California, with a satellite office in Los Angeles. For more information, visit http://www.divxnetworks.com.