Hsinchu Science Park, Taiwan, April 30th, 2012 - Sunplus Technology Co., Ltd. (TAIEX: 2401, LSE: SUPD) today announced its first quarter financial results in 2012. The net sales from January to March in 2012 totaled NT$731 million, a decrease of 11.7% compared to last quarter and 29.3% compared to the same period in 2011. The gross margin for the first quarter in 2012 increased 5.39% to 34% compared to the same quarter in 2011 due to reverse of loss on inventory. The operating loss for the first quarter in 2012 totaled NT$114 million, the net loss after tax totaled NT$172 million, and the net loss after tax per share was NT$0.29 based on the outstanding 596,909,919 shares on March 31st, 2012.

The non-operating income and expenses for the first quarter in 2012 included disposal gain of NT$2 million, administrative, support and rental revenue of NT$7 million, long-term investment loss by the equity-method of NT$59 million, foreign exchange loss of NT$11 million, and etc..

Unit: NT$K (except for EPS) 2012Q1 2011Q1 YoY (decline)% 2011Q4 QoQ (decline)% Net Sales 731,297 1,033,719 (29.3) 827,910 (11.7) Gross Margin 248,874 296,014 (15.9) 172,167 44.6 Operating Income (Loss) (113,622) (96,261) 18.0 (186,685) (39.1) Net Income (Loss) (172,211) (0.26) 12.9 (1,341,895) (87.2) EPS* in NT$ (Loss) (0.29) (0.26)   (2.25)

* Based on outstanding 596,909,919 shares on 2012/03/31

About Sunplus

Sunplus Technology Co., Ltd. (TWSE: 2401, LSE: SUPD), established in 1990, is a leading chip provider for multimedia and automotive applications such as DVD player, portable DVD player, home entertainment audio products, car infotainment and advanced driving assistance system(ADAS). Meanwhile Sunplus is offering high-speed I/O IP, high performance data conversion IP, and analog IP for a broad range of applications on consumer, portable, and connected devices for Sunplus has been accumulating strong IP technologies on consumer and multimedia segments. Sunplus is headquartered in Taiwan and has service offices in Shanghai, Shenzhen and Chengdu. For more information, please visit Sunplus website at www.sunplus.com.

Sunplus Contact

Spokesperson

Wayne Shen
Vice President
+886-3-5786005#2350
wayne@sunplus.com

Deputy Spokesperson

Joseph Chuang
Administration Div. Director
+886-3-5786005#3120
pr@sunplus.com