Hsinchu Science Park, Taiwan, R.O.C. October 7th, 2004 - Sunplus Technology Co., Ltd. ("Sunplus" or "the company") (TAIEX: 2401, LSE: SUPD) today announced that monthly sales for September 2004 were NT$ 1,875 million reaching a new historical record high. The revenue from January to September 2004 totaled NT$ 13,926 million and grew 89.83% comparing with same period last year.

Sales Report of September 2004 (Unit: NT$ K)

Item 2004* 2003 Growth rate (%) September Revenue 1,875,086 1,144,800 63.79% Year to date Revenue 13,925,754 7,335,902 89.83%

* figures have not been audited

Sales Breakdown of September 2004 (Unit: NT$ K)

Product categories Net sales LCD ICs 288,895 Micro Controllers 444,471 Multi Media ICs 998,483 Others 143,237 Total 1,875,086

About Sunplus

Sunplus Technology Co., Ltd. (TWSE: 2401, LSE: SUPD), established in 1990, is a leading chip provider for multimedia and automotive applications such as DVD player, portable DVD player, home entertainment audio products, car infotainment and advanced driving assistance system(ADAS). Meanwhile Sunplus is offering high-speed I/O IP, high performance data conversion IP, and analog IP for a broad range of applications on consumer, portable, and connected devices for Sunplus has been accumulating strong IP technologies on consumer and multimedia segments. Sunplus is headquartered in Taiwan and has service offices in Shanghai, Shenzhen and Chengdu. For more information, please visit Sunplus website at www.sunplus.com.

Sunplus Contact

Spokesperson

Wayne Shen
Vice President
+886-3-5786005#2350
wayne@sunplus.com

Deputy Spokesperson

Joseph Chuang
Administration Div. Director
+886-3-5786005#3120
pr@sunplus.com