Press Release
2010.02.05
Sunplus Monthly Sales Report - January 2010
Hsinchu Science Park, Taiwan, February 05, 2010 - Sunplus Technology Co., Ltd. ("Sunplus" or "the Company") (TAIEX: 2401, LSE: SUPD) today announced that monthly net sales for January 2010 totaled NT$611 million, a decrease of 13.65% compared to last month and an increase of 187.15% compared to the same month in 2009. The sales of multimedia IC for January 2010 was NT$605 million which decreased 13.52% compared to last month and increased 242.28% compared to the same month in 2009.

Sunplus will hold the investor conference of fourth quarter in 2009 in Ambassador Hotel Hsinchu at 14:00PM on Wednesday, February 10th, 2010.

Sales Report of January 2010 (Unit: NT$K)

Item/Year
2010
2009
YoY(decline)
Multimedia IC
605,460
176,890
242.28%
Others
5,739
35,963*
(84.04)%
Net Sales in January
611,199
212,853
187.15%

Year-to-Date Revenue

611,199
212,853
187.15%
*Sales on Others in January 2009 included IP licensing fees from Silicon Image.
*Year 2010 figures have not been audited.

Item/Month
Jan. 2010
Dec. 2009
MoM(decline)
Multimedia IC
605,460
700,081
(13.52)%
Others
5,739
7,700
(25.47)%
Net Sales
611,199
707,781
(13.65)%
*Year 2010 figures have not been audited.

About Sunplus

Sunplus Technology Co., Ltd. (TWSE: 2401, LSE: SUPD), established in 1990, is a leading chip provider for multimedia and automotive applications such as DVD player, portable DVD player, home entertainment audio products, car infotainment and advanced driving assistance system(ADAS). Meanwhile Sunplus is offering high-speed I/O IP, high performance data conversion IP, and analog IP for a broad range of applications on consumer, portable, and connected devices for Sunplus has been accumulating strong IP technologies on consumer and multimedia segments. Sunplus is headquartered in Taiwan and has service offices in Shanghai, Shenzhen and Chengdu. For more information, please visit Sunplus website at www.sunplus.com.

Sunplus Contact

Spokesperson

Wayne Shen
Vice President
+886-3-5786005#2350
wayne@sunplus.com

Deputy Spokesperson

Joseph Chuang
Administration Div. Director
+886-3-5786005#3120
pr@sunplus.com