Hsinchu Science Park, Taiwan, April 08, 2010 - Sunplus Technology Co., Ltd. ("Sunplus" or "the Company") (TAIEX: 2401, LSE: SUPD) today announced that monthly net sales for March 2010 totaled NT$643 million, an increase of 56.79% compared to last month and 40.56% compared to the same month in 2009. The sales of Multimedia ICs for March 2010 was NT$635 million, which increased 56.80% compared to last month and 43.09% compared to the same month in 2009.

Net sales for January through March 2010 totaled NT$1,665 million, an increase of 79.21% compared to the same period in 2009.

Sales Report of March 2010 (Unit: NT$K)

Item/Year 2010 2009 YoY(decline) Multimedia IC 635,472 444,116 43.09% Others 7,968 13,646 (41.61)% Net Sales in March 643,440 457,762 40.56% Year-to-Date Revenue 1,665,030 929,118 79.21%

*Year 2010 figures have not been audited

Item/Month Mar. 2010 Feb. 2010 MoM(decline) Multimedia IC 635,472 405,278 56.80% Others 7,968 5,113 55.84% Net Sales 643,440 410,391 56.79%

*Year 2010 figures have not been audited