Press Release
2010.08.06
Sunplus Monthly Sales Report - July 2010
Hsinchu Science Park, Taiwan, August 06, 2010 - Sunplus Technology Co., Ltd. ("Sunplus" or "the Company") (TAIEX: 2401, LSE: SUPD) today announced that monthly net sales for July 2010 totaled NT$511 million, a decrease of 2.71% compared to last month and 21.08% compared to the same month in 2009. The sales of Multimedia ICs for July 2010 was NT$503 million, which decreased 2.2% compared to last month and 21.06% compared to the same month in 2009.

Net sales for January through July 2010 totaled NT$3,937 million, an increase of 19.11% compared to the same period in 2009.

Sales Report of July 2010 (Unit: NT$K)

Item/Year
2010
2009
YoY(decline)
Multimedia IC
502,554
636,660
(21.06)%
Others
8,752
11,220
(22.00)%
Net Sales in July
511,306
647,880
(21.08)%

Year-to-Date Revenue

3,937,132
3,305,586
19.11%
Note: Year 2010 figures have not been audited

Item/Month
July 2010
June 2010
MoM(decline)
Multimedia IC
502,554
513,861
(2.20)%
Others
8,752
11,696
(25.17)%
Net Sales
511,306
525,557
(2.71)%
Note: Year 2010 figures have not been audited

About Sunplus

Sunplus Technology Co., Ltd. (TWSE: 2401, LSE: SUPD), established in 1990, is a leading chip provider for multimedia and automotive applications such as DVD player, portable DVD player, home entertainment audio products, car infotainment and advanced driving assistance system(ADAS). Meanwhile Sunplus is offering high-speed I/O IP, high performance data conversion IP, and analog IP for a broad range of applications on consumer, portable, and connected devices for Sunplus has been accumulating strong IP technologies on consumer and multimedia segments. Sunplus is headquartered in Taiwan and has service offices in Shanghai, Shenzhen and Chengdu. For more information, please visit Sunplus website at www.sunplus.com.

Sunplus Contact

Spokesperson

Wayne Shen
Vice President
+886-3-5786005#2350
wayne@sunplus.com

Deputy Spokesperson

Joseph Chuang
Administration Div. Director
+886-3-5786005#3120
pr@sunplus.com